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Smirnoff Repurposes Summer Campaign to Send a Quarantine Message

The Diageo-owned alcohol brand revamped its plans due to Covid-19.

Planters’ Mr. Peanut May Have Been Reborn as Baby Nut—But He Won’t Stay That Way Forever

He's also learning about the world around him thanks to stories by children across the country.

Social Distancing Proves Bad for Gum and Mint Sales

Hershey's claims the widespread practice of social distancing is hurting gum and mint sales.

This Earth Week, Danone’s Two Good Yogurt Aims to End Food Waste

Danone’s Two Good yogurt brand has set its sights on reducing food waste by asking people to #MakeFoodGoFurther.

Pebbles Turns the Cereal Box Into a Web Series With the Help of Online Creators

Pebbles cereal introduces a step-by-step instructional web series to teach kids new skills and give parents a break.

Skintimate Offers Something Everyone Could Use Right Now: Shower Meditations

Skintimate is marketing a new line of body care products with shower meditations.

King Arthur’s Flour Sales Rise More Than 2,000% in March

Flour sales are up as a nation of shut-ins turns to baking.

P&G Believes Our Relationship With Hygiene and Cleanliness Has Changed for Good

The coronavirus outbreak won't be around forever, but Procter & Gamble thinks new attitudes about cleanliness might stick.

Brands Doing Good: Donations, Aid and Innovation During Coronavirus

Tracking the companies creating new products and finding ways to help amid COVID-19.

Johnson & Johnson Turns Search for Coronavirus Vaccine Into Online Show

The series is called The Road to a Vaccine and hosted by CNN's Lisa Ling.

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